Let's talk about THEO!
First up let's get you saying THEO the right way; it's "TAY-OOOH". Now that we are all saying THEO correctly, let us explain why we added it to the G lineup back in 2023. We had been spying on THEO for years at our optical conventions, I mean how could you miss the crazy, zany, bright campaigns! So, when we were approached at the end of 2022 - to bring in this ultra fun collection, we could not say no. We love the vivid colours, the smart use of materials, and the quirky yet elegant design. Straight outta Antwerp, this collection will set you up for a day full of compliments - it's just the THEO way.
